How
does it work?
You
come up with various 1 to 3 digit Ad Codes to place in your ad alongside your
TeleCenter number. For example you would advertise your TeleCenter number and
‘Mention Code 469’ in all of your USA Today ads. You would use the same method
for your postcard mailings except you would use Code 378. And for all ads in
your local newspaper use Code 167. You can come up with countless variations of
numbers for each of your ad campaigns!
When
Ad Tracker is turned on, all callers will be prompted to provide the Ad Code
that was displayed in the ad they are responding to. Once they enter those
digits, they will then hear your Main Greeting play. When you access your
Inbox, TeleCenter will inform you of the Ad Code the caller entered along with
their message.
This
money saving feature of TeleCenter does the following:
Enables you to monitor your advertising results and help you quickly determine
which advertising efforts are generating the most calls.
Enables you to know without a doubt which ads your interested prospects saw and
responded to.
Helps you control your advertising costs by allowing you to define and drop
advertising that is not generating a reasonable response rate.
Since you will know which ad your callers responded to you can prepare properly
when responding to prospects.
Ad
Tracker = Return on Investment!!!!